Brand Identity / Packaging Design
Mooncake packaging for The Mill's
The Mill’s Cafe has been operating in Suphanburi, Thailand for almost 10 years.
I was in charge of designing the package for "Mooncake" to be enjoyed with family and close friends during the Mid-Autumn Festival in Thailand.
タイのスパンブリーで約10年営業を続けるThe Mill’s Cafe。
中秋節の季節に家族や親しい人と楽しむ「月餅 / Mooncake」用のパッケージデザインを担当しました。
Mooncakes have their origins in China, where they are based on the concepts of the "moon" and "rabbits."
The design combines traditional and historical colors with The Mill's Cafe's brand identity.
中国に起源を持つ「月」と「兎」がキーワードの月餅。
伝統・歴史を感じさせるカラーと、The Mill’s Cafeのポップなアイデンティティーを組み合わせてデザインしています。
Client: The Mill's Cafe
Art Direction / Design / Photography: Rui Kinoshita
